Explore the importance of having the ‘Freedom to Operate’ in your new role. This article delves into what it means, how to check for it, and why it’s a cornerstone for career growth and innovation. Learn actionable insights to equip yourself for a fulfilling career trajectory.
In 2009, AdTrader was a declining magazine. Hired to turn its fortunes, I transformed it into a profitable digital-first title. Dubbed ‘putting lipstick on a pig’, this case exemplifies how strategic changes can revive a failing business, proving that even a ‘pig’ can be profitable with the right approach.